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There’s something about the coastal grandmother aesthetic that just hits, especially once the weather warms up. Don’t let the name fool you — it’s less about age and more about ease: Breezy button-downs, linen trousers, soft layers and flowy dresses that look polished but feel like pajamas.
At its core, this trend is about wearing items that look expensive but are totally comfortable. You’ll see lots of natural, airy fabrics, like cotton and linen, in a palette of creams, blues and sun-washed neutrals. However, just because something looks like it costs hundreds doesn’t mean it does. Below are 17 Amazon pieces that absolutely nail the look, starting at just $13.
17 Pieces for Building a Coastal-Chic Wardrobe
Tops
1. Harbor Breeze: This soft cotton top is a cool yet casual find, ideal for layering over a swimsuit or tucking into high-waisted pants.
2. Boyfriend Fit: Chic enough for a lunch date yet relaxed enough for lounging around, Hotouch’s oversized striped shirt is a $15 must-have!
3. Seaside Shirt: This loose, crochet pullover embraces the season’s floaty, romantic vibes.
4. Lightweight Coverup: This $20 gem is a no-brainer. It’s light, breezy and thin enough to toss in your tote.
5. Kimono Cardigan: With its gauzy, cheesecloth texture and breezy silhouette, Dokotoo’s V-neck blouse screams affluence.
Bottoms
6. Linen Trousers: Wide-leg, linen blend pants are the cheat code for looking like you have it all together.
7. Relaxed Pants: Relaxed, breathable and flowy — these are the elevated pants you throw on when you want to feel like you’re in pajamas.
8. Cropped Jeans: Grapent’s wide-leg jeans provide a bit of structure without sacrificing comfort.
9. Utility Jeans: With a boxy cut and utility pockets, this barrel-leg pick adds a bit of edge to your soft seaside style.
10. Wide Jeans: We love a pair of high-waisted jeans that hug in all the right places and keep their shape after multiple wears.
Dresses:
11. Floral Maxi: This is the halter dress you grab when you want to turn heads. It’s floral, flirty and secretly comfy enough to nap in after brunch.
12. Linen Dresses: This one feels like it belongs in a Nancy Meyers movie. It’s loose, linen and made for twirling.
13. Boho Dress: Soft, flowy and unfussy, Zesica’s romantic tie-strap dress is fit for date night.
Accessories:
14. Straw Hat: Instantly make your outfit look more expensive by adding a straw hat to your look.
15. Beach Slides: A pair of flat raffia slides is proof that comfort and luxury can coexist.
16. Beach Tote: This beach bag is practical, pretty and roomy enough to hold your entire day. Yes, please!
17. Summer Scarf: Harewom’s gauzy wrap is the Swiss army knife of coastal accessories. It’s a sarong, head scarf and shoulder cover all in one.